Cambridge Gin
Cambridge Festive Gin videos
Project challenge: Cambridge Gin needed a series of captivating, high-quality videos to showcase the art of creating festive cocktails. The aim was to embody luxury, warmth, and seasonal cheer, capturing the attention of an audience seeking premium experiences during the holidays.
Made to stand out
Creative Approach
We made the festive cocktail-making process the star, treating it as an art form. Through warm, seasonal aesthetics and intentional storytelling,
I ensured each video felt aspirational yet relatable, perfectly reflecting Cambridge Gin’s premium quality and ethos.
Visual Storytelling
Each video begins with a cozy, festive scene: think twinkling lights, greenery, and gold accents. The journey of crafting the cocktail unfolds with cinematic shots, from unsealing the gin to the final garnish, ending with a perfectly presented drink alongside the iconic gin bottle.
Lighting & Color: Soft, warm lighting created an intimate, holiday glow, complemented by a rich palette of deep reds, greens, and golds for an elegant, seasonal touch.
Sound Design: Jazz-infused holiday tracks and tactile sounds—the fizz of tonic, the crack of ice—enhanced the sensory appeal.
Gin in Focus: Close-ups of the bottle and use of seasonal ingredients like cranberries and rosemary highlighted the gin’s versatility and premium nature.
The final videos delivered a festive visual experience that captured Cambridge Gin’s luxury brand essence. They inspired viewers to imagine themselves recreating the magic, aligning perfectly with the brand’s vision for the season.
Would you like to craft a visual story for your brand that leaves a lasting impression?
Whether it’s recipe creation, food photography, or a blog + instagram partnership, I’d love to hear more about what you had in mind! Let’s get in touch.
For partnership opportunities, please reach out directly to suze@gourmetglow.co.uk