12 days of JOMO club
Celebrating with Christmas
JOMO box
Concept overview:
Shooting the 12 Days of JOMO and the JOMO Christmas Box felt like pouring the warmth of Shortcake Cottage straight into every frame.
JOMO’s non-alcoholic spirits already embody the joy of missing out. I wrapped them in cosy cottage storytelling and let the season speak in warmth and nostalgia.
Creative direction
Mood & Tone
I leaned into a nostalgic, vintage mood — soft festive glow, a misted lens filter, and that gentle shimmer of fairy lights that makes you breathe a little slower.
Video:
For the video, I let the moments linger — steam rising from the mug, lights twinkling behind glass, the quiet ritual of pouring a drink slowly and mindfully.
Visual Style
The edits carried the same intention: warm, candlelit highlights, softened grain, muted reds and browns, and the tiniest touch of bloom to make everything feel like an old Christmas memory you’ve somehow stepped back into.
Whether it’s recipe creation, food photography, or a blog + instagram partnership, I’d love to hear more about what you had in mind! Let’s get in touch.
For partnership opportunities, please reach out directly to suze@gourmetglow.co.uk