Farmhouse
Pottery
Festive baking & gatherings with Farmhouse Pottery
Project challenge
Farmhouse Pottery sought to create a campaign that seamlessly integrated their lifestyle products into an elegant holiday celebration. The goal was to highlight the craftsmanship, beauty, and functionality of their pottery by pairing it with a bespoke festive recipe that would inspire customers to embrace the art of slow living.
Creative Approach
The campaign centered on a unique holiday recipe: Spiced Gingerbread Cookies inspired by a personal connection - designed to reflect warmth, intentionality, and the timeless charm of the holiday season. The pottery was positioned as more than just a functional tool; it became an integral part of the celebration, enhancing both the experience and the visual storytelling.
Recipe development
The spiced gingerbread cookie recipe was crafted to balance elegance and approachability, encouraging customers to recreate it at home. The cookie’s rich, festive flavors were paired with a spiced hot chocolate, evoking cozy moments shared around the table.
Photography
Captured the pottery’s versatility and beauty through styled shots that brought the holiday theme to life.
Highlighted the recipe process, featuring steps like rolling, cutting, and baking, with the pottery as an essential part of each scene.
Hero shots showcased the completed dish artfully arranged in a festive setting with seasonal props such as greenery, candles, and twinkling lights.
Close-ups emphasized the unique textures, glazes, and craftsmanship of the pottery, reinforcing its premium quality.
Results
This campaign positioned Farmhouse Pottery as a lifestyle brand that celebrates intentional living and timeless design. The holiday recipe served as an invitation for customers to connect with the brand’s ethos while embracing the joy of festive gatherings. The content not only inspired customers but also highlighted the seamless integration of beauty and functionality in Farmhouse Pottery’s products.
Ready to elevate your brand with compelling campaigns that tell your story?
Let’s work together
Whether it’s recipe creation, food photography, or a blog + instagram partnership, I’d love to hear more about what you had in mind! Let’s get in touch.
For partnership opportunities, please reach out directly to suze@gourmetglow.co.uk