Olive Architects
Winter Elegance with Olive Architects
Project challenge: Develop three bespoke winter and festive-season recipes that elevate the versatility and premium quality of Olive Architects’ olive oil and balsamic vinegar. The recipes needed to inspire holiday indulgence while highlighting the products as essential for creating elegant, seasonal dishes.
Made to stand out
Creative Approach
Crafting a visually stunning recipe series to showcase Olive oil and
Balsamic vinegar as heroes of winter cooking. Each dish combines warmth, indulgence, and simplicity, inviting audiences to celebrate the festive season with nourishing, high-quality ingredients.
Creation concept
I developed & triple-tested three recipes: Nourishing Winter Vegetable Broth, Spiced Truffle and Honey Nuts, and Winter Kale Salad. These are a blend of robust winter veg flavors with festive presentations.
Each recipe emphasizes the depth and richness the olive oil and balsamic bring to seasonal cuisine.
Visual Storytelling
Aesthetic and Tone
Aesthetic: Warm and festive with natural lighting, wooden textures, and seasonal props like greenery and candles.
Color Palette: Earthy tones of green and brown, accented with ruby reds and purples for festive charm.
Tone: Sophisticated yet approachable, balancing nourishment and indulgence.
Spiced Truffle and Honey Nuts
Products’ Role: Olive oil and balsamic coat the nuts, creating a luxurious glaze.
Visuals: Festively styled jars of caramelized, sticky nuts with pinecones and holiday greenery.
Video Highlights: Tossing nuts with the olive oil-balsamic mixture and capturing the satisfying crunch of the finished product.
Nourishing Winter Vegetable Broth
Products’ Role: Olive oil adds richness while sautéing vegetables & Balsamic provides a tangy-sweet finish.
Visuals: Rustic bowl of vibrant vegetables like carrots, leeks, and parsnips, garnished with fresh herbs, with glistening olive oil and balsamic swirls.
Video Highlights: Olive oil pouring into a pot, vegetables are stirred, and steam rising from the final dish.
Winter Kale Salad
Products’ Role: Olive oil tenderizes kale; balsamic forms the vinaigrette’s base.
Visuals: Kale and pearl barley salad with jewel-like pomegranate seeds, vibrant greens, and glossy vinaigrette.
Video Highlights: Massaging kale with olive oil, whisking vinaigrette, and dressing the salad for serving.
Results
This campaign inspires audiences to make Olive Architects’ products the cornerstone of their winter celebrations, blending elegance with the comfort of holiday cooking.
Interested in creating unforgettable campaigns like this?
Let’s work together
Whether it’s recipe creation, food photography, or a blog + instagram partnership, I’d love to hear more about what you had in mind! Let’s get in touch.
For partnership opportunities, please reach out directly to suze@gourmetglow.co.uk